DIGITAL MARKETING MASTERCLASS FOR SME AND SMI
DATE: 30 AND 31 MAY 2018 (9am TO 5pm)
VENUE: 1113, 11th Floor, Lobby 4, Block A, No.1 Jalan SS20/27, Damansara Intan
HRDF Claimable
REGISTER HERE
OBJECTIVES
- Generating Targeted Traffic : Optimize with relevant keywords
- Branding : Brand recognition & Brand awareness
- Marketing : Promote or sell product
- Lead Acquisition : Collect targeted database
- Long Term Positioning : Organic placement in Search Engine
TRAINING OUTCOME
After completing the training, you should be able to :
- Create and brand organization fans page in Social Media and conceptualize a Search Engine Marketing campaign.
- Attract the Right target audience and quality fans.
- Convert the traffics and fans to become leads or customers.
- Auditing the social media outcomes and data intelligence.
- Perform competitive intelligence on the competitors and beat the competition.
WHO SHOULD ATTEND
This training course is highly recommended for:
- SME and SMI Business Owners
- Marketing Professionals
METHODOLOGY
We use “learning by doing” training methodology to support behavior change through highly interactive training.
With customized cases and exercises, we ensure that participants are able apply the skills and strategies learned and receive intensive coaching and feedback. We utilize role plays, drills, in-the-action feedback, and other application techniques.
We supplement learning by doing with some other teaching strategies, including small group discussion, drills, flip chart development to capture participant opinion and ideas.
COURSE OUTLINE
Module 1: Search Engine Optimizaton(SEO)
Module 2: Email Marketing
Module 3: Pay Per Click(PPC)
Module 4: Video Marketing
Module 5: Facebook Marketing
Module 6: Instagram Marketing
Module 7: Content Marketing
Module 8: Outsourcing
TRAINER PROFILE
Bernard Hay has been marketing online since 2005 and founder of Asia Internet Marketing Academy (AIM Academy), Asia’s fastest growing internet academy. He has the strong belief that everyone can be successful in the online business even if you have little or no computer knowledge.
He specializes in Web Design, Affiliate Marketing, Social Media Marketing, Search Engine Optimization(SEO), Product Creation, Blogging , Mobile App and Traffic Conversion.
Bernard Hay have taught more than 2,000 students across the ASEAN countries on how to start an e-biz with little or no cost and achieve financial success via internet .
He believe that “SIMPLE” step by step “Proven Internet Marketing Strategy” has help many ordinary people, University graduate and SME or SMI to expand their business online and converting visitor into cash paying clients.
He is a very sought after speaker and trainer has spoken in many corporations namely Money Compass, Summit Capital ,Clara International, Enagic , Zurich Insurance, Yellow Pages, University Sains Malaysia(USM), MIRICA Holding, MRCA (Malaysia Retail Chain Association), Malaysia Commerce Association of Malaysia(MOCA) & ARFF (Asean Retail Chains & Franchise Federation).
REGISTER HERE